100 Denmark Sports Betting Statistics for 2026

How has Denmark's licensed betting revenue changed?

The regulator's annual betting chart measures gross gaming revenue, the amount remaining after winnings within the source's licensed-market definition. Its historical series is adjusted to the report's GDP level, so the amounts should not be presented as unadjusted cash receipts in each historical year. They are also different from stakes, deposits, tax receipts and profit after operating costs. The same source and adjustment convention apply throughout the sequence below. The latest annual observation appears in the takeaways; earlier years remain in the chronological lists. This approach preserves the producer's published series instead of reconstructing it from monthly values or adding unlicensed activity. The original chart retains the adjustment note that makes these comparisons interpretable. Changes in an annual aggregate do not, by themselves, establish a change in the number of bettors or explain its cause.

What do licence bands and betting channels reveal?

The market report also describes how betting activity is distributed across licences, days and devices. These are separate denominators. A licence-band count refers to licences in a reported revenue range; it is not necessarily a count of independent corporate groups or consumer-facing brands. A weekday share describes the source's betting-deposit distribution, while the mobile series describes a share of gross gaming revenue. The percentages therefore cannot be combined into a single channel measure. The following observations retain the original categories and annual reference periods. Band boundaries are reproduced as labelled by the producer, without inventing a more precise inclusive-or-exclusive rule. The original channel figure provides a visual check on the device series. None of these administrative distributions identifies individual customers, their frequency of play or the demographic profile of people using a particular device.

What does the adult survey say about betting?

Rambøll Management Consulting conducted the later prevalence study on behalf of the Danish Gambling Authority. Its adult tables divide respondents by the Problem Gambling Severity Index, a screening instrument covering gambling generally. The category called gambling problems combines the moderate and severe groups in these tables; it must not be interpreted as a clinical diagnosis caused by betting. The selected rows distinguish online betting from betting at a physical retailer. The latter explicitly includes bets on horses at racetracks, making its product boundary wider than the earlier SFI betting-and-sports-game category. First-game questions apply to a restricted respondent subset, whereas past-year participation uses the relevant survey group. Those denominators remain separate throughout. The original adult table below preserves the screening columns and notes, providing context for differences without claiming that they reveal a causal relationship.

What does the youth survey report about betting?

The youth tables are a separate survey population and should not be pooled with the adult results. They use the same broad screening labels, including a combined moderate-or-severe category, but their smaller underlying groups warrant particular care when interpreting rounded percentages. A reported zero is retained as the producer's rounded survey result; it is not proof that a behaviour never occurs in the population. First-game responses and past-year participation again answer different questions. The retail betting label includes racetrack horse betting, and online and retail categories may overlap. The original table below shows the group structure and source notes instead of presenting isolated percentages without their denominator. These historical observations describe reported behaviour within the survey's age range. They do not identify legal access, establish causation or predict an individual respondent's future gambling experience.

What do the earlier SFI surveys show about participation?

SFI's earlier study reports betting and sports games as a category covering bookmakers, Oddset and football pools. Horse and dog racing occupy a separate row and are excluded from the selected observations. Population participation is measured over different recall windows, while the most-frequent-game question uses only past-month gamblers. Those results must not be read as interchangeable percentages. Demographic figures below describe past-year participation within each named population subgroup. They are not the demographic composition of bettors, and differences do not establish causation. The original age-group table retains the neighbouring rows and notes that help verify these denominators. The earlier questionnaire combined several betting categories, whereas the later questionnaire asked about the combined category directly. That change limits claims of perfectly unchanged measurement across waves, even though the producer presents the historical comparison in its own table.

Methodology and sources

Every figure on this page comes from the organisation that produced it: regulators, statistics offices, public bodies, research institutes, and companies reporting their own data or surveys. Each one links to the original report or dataset and carries its release date. Survey results keep their population and fieldwork period, and financial figures keep the measure the producer used. Figures from different producers are not added together or ranked against each other. The page is reviewed monthly and updated when a producer releases newer data.

• DGA · Jun 2026
• RAM · May 2022
• SFI · Aug 2016