100 Netherlands Sports Betting Statistics for 2026

The licensed Dutch betting market

The regulator's annual market scan covers licensed sports and horse betting. Its GGR measure is stakes less prizes, instead of turnover, deposits or final company profit. Licensing counts describe licence holders, not brands or websites.

• During 2025, 19 online licence holders offered betting for at least one month. (KSA, Oct 2026)
• In 2025, 16 active online betting licence holders offered sports betting without horse betting. (KSA, Oct 2026)
• In 2025, three active online betting licence holders offered both sports and horse betting. (KSA, Oct 2026)

These annual counts include operators that were active during part of the reporting year. They should not be interpreted as the number simultaneously operating on a particular day. The market scan separates online from land-based betting and adjusts historical monetary comparisons for inflation. Retaining that adjustment counts when discussing changes over time: a prior-year amount quoted here is the comparison published in this edition, not necessarily the nominal amount in an earlier report. Unlicensed betting is outside this annual series.

Online betting accounts and player losses

The half-year monitoring report uses a more recent reporting window than the annual market scan. It separates online sports betting from horse betting and provides additional information on licensed accounts. Those accounts are not unique people: an individual may use more than one provider.

• In June 2026, nine online licence holders were permitted to offer horse betting. (KSA, Oct 2026)
• In June 2026, three online licence holders actually offered horse betting. (KSA, Oct 2026)

The difference between permission and actual operation counts when describing the available market. An unused authorisation does not imply that customers could place bets through that licence at the observation date. The figures below also distinguish market GGR from losses recorded on individual accounts. Age-group shares describe where a group's gambling losses occurred; they do not show the percentage of that age group who bet. Account categories describe product use and are retained with their original denominators.

Reported sports-betting participation

Survey participation measures a different part of sports betting from the regulator's financial returns. Ipsos asks respondents whether they have used each named product and channel, distinguishing recent participation from earlier experience and never having participated. These are weighted estimates for the survey population, not shares of registered betting accounts. A respondent may report both physical and online betting, so channel percentages should not be added to estimate unique bettors. The surveys include people below the legal gambling age and do not restrict reported activity to licensed operators. The producer considers the recent waves comparable, while noting small differences in fieldwork timing and possible recall effects. Those qualifications support reading the waves together without attributing changes to a particular regulation, sporting event or advertising campaign. Rounded percentages can also differ from figures presented elsewhere at greater precision.

Original Ipsos online-participation table, 2026 survey. The sports-betting row uses the full survey population aged 16+; other product rows remain visible as source context. Source: Ipsos I&O, June 2026 report.

Self-reported betting outcomes and losses

The financial questions concern recalled results over the preceding month. They do not measure an operator's audited revenue or a complete household gambling budget. The denominator changes with the question: outcome percentages concern respondents answering about that product, while loss bands concern only respondents who reported losing money. Ipsos presents some small groups as weighted percentages and others as unweighted sample counts. Keeping those units explicit prevents a sample distribution from becoming an unsupported national estimate. Respondents who do not know or do not disclose their result remain visible in the outcome categories, which helps readers assess the limits of self-reporting. The earlier online outcomes provide historical context; they should not be treated as a direct benchmark for physical betting in a later wave. No total loss, average spend or national number of losing bettors is calculated here.

Original Ipsos online financial-outcome figure, 2026 survey. The sports-betting row concerns self-reported results over the preceding month, not regulator-recorded revenue. Source: Ipsos I&O, June 2026 report.

What do school surveys reveal about online sports betting?

School surveys provide a separate view of participation among pupils. These figures concern online sports betting for money during the preceding year. They do not measure spending, repeated betting, gambling problems or the share using licensed operators. Their denominator is all responding students in the relevant subgroup, instead of only students who gamble. The surveys cover regular secondary education; the published age band also groups younger secondary pupils with the youngest reported age. Consequently, it should not be read as an exact census of children of those ages.

The school and household categories describe overlapping groups, so their percentages must not be added. The original table distinguishes sports betting from casino games and slot machines. Those other products, and the earlier survey's separate no-money play columns, are excluded here. Reported differences describe association, without establishing why students participated.

Full source list

Kansspelautoriteit. Marktscan kansspelen over 2025. 2026-10-29.

Kansspelautoriteit. Monitoringsrapportage online kansspelen over voorjaar 2026. 2026-10-29. Ipsos I&O. Deelname aan kansspelen in Nederland: meting 2024. April 2024 report. Ipsos I&O. Deelname aan kansspelen in Nederland: meting 2025. June 2025 report. Ipsos I&O. Deelname aan kansspelen in Europees Nederland: meting 2026. June 2026 report. Universiteit Utrecht and Trimbos-instituut. HBSC 2025: Gezondheid en welzijn van jongeren in Nederland. 2026. Trimbos-instituut. Peilstationsonderzoek Scholieren 2023: online gambling product table. updated 1 October 2026. Related evidence: Norway, Spain, Portugal and research methodology.

Methodology and sources

Every figure on this page comes from the organisation that produced it: regulators, statistics offices, public bodies, research institutes, and companies reporting their own data or surveys. Each one links to the original report or dataset and carries its release date. Survey results keep their population and fieldwork period, and financial figures keep the measure the producer used. Figures from different producers are not added together or ranked against each other. The page is reviewed monthly and updated when a producer releases newer data.

• Ipsos I&O · April 2024 report
• Ipsos I&O · June 2025 report
• Ipsos I&O · June 2026 report
• KSA · Oct 2026
• KSA · Oct 2026
• Trimbos · 2026
• Trimbos · Oct 2026