Online Sports Betting Statistics Updated November 2026

Human Written & Fact Checked · Updated

100 Football Betting Statistics for 2026

If you compare betting markets using turnover alone, you miss what the money measures. These statistics keep stakes, payouts, revenue and transaction counts distinct so you can quote each observation with its original scope.

Here, football means association football, called soccer in the US reports. The evidence covers France's licensed online market and monthly state records from Illinois and Maryland. It does not include American football or claim to measure a global market.

The dated citations identify the source publication or report version; each claim names its data period. Illinois reports were generated on 9 November 2026 for earlier monthly periods. That version date is not a claim that the underlying activity occurred in November.

Headline figures

What drives France's football betting market?

Competition choice counts more than a global market headline. France provides a regulated online market with enough detail to separate tournament growth from the sport's overall position.

How large is the regulated French football market?

Football occupies a central position in the French regulator's online sports accounts. Stakes measure money placed, while gross gaming revenue measures the amount retained before operating expenses and tax. Their growth rates need not move together because results and payouts affect revenue. These are calendar-year figures for licensed French operators, not a full global valuation of football worldwide or the revenue earned by clubs.

Which major competitions attract French stakes?

The Champions League and domestic leagues serve different schedules, so a competition total is not a per-match comparison. ANJ also publishes calendar-year match counts and average stakes for competitions. The Club World Cup should be read as its own tournament instead of a recurring domestic league. Growth comparisons retain the regulator's previous-year baseline; the later detailed analysis supersedes earlier provisional commentary.

How much activity sits outside the biggest competitions?

The betting calendar extends beyond the most familiar European leagues. ANJ groups smaller competitions by their individual share of football stakes, so the category is a reporting threshold instead of a judgment about sporting quality. Its regional examples measure French customers betting on overseas competitions. They do not measure betting revenue inside Brazil, Argentina, Colombia or the Asian countries named below.

How do live betting and marquee matches differ?

An event total and a live-betting share answer different questions. Keeping them separate reveals where activity occurs without turning turnover into an implied measure of profitability.

Where is live betting most prevalent?

Live betting means bets placed after an event has started. The shares below use stakes as their denominator, not customers or bet counts. ANJ separates major competitions from smaller competitions and also describes the geography of that smaller group. These comparisons describe the French licensed online offer. They cannot establish that an individual customer prefers live betting across every sport.

How do monthly results compare with individual matches?

Monthly stakes and gross revenue describe the whole football category, while the match totals isolate named fixtures. A high margin in one month can reflect sporting outcomes and does not establish a sustainable annual margin. The match list refers to single fixtures, including the Nations League semifinal. It should not be compared directly with basketball playoff series that combine several games in another section of this site.

What does Illinois report for online soccer betting?

Illinois makes the channel distinction explicit. The soccer column is association football; the separate football column measures a different sport and is excluded here.

How did online activity begin the year?

The opening months provide a consistent view of online transaction volume and money staked. Wagers are recorded betting transactions, not unique people, and handle is turnover instead of revenue. The sport detail table assigns parlays to a separate category. Consequently, these soccer figures should not be presented as all possible exposure to soccer results across every bet type.

How did online activity develop through summer?

The summer sequence uses the same report settings as the earlier months, which makes the channel comparison reproducible. Calendar effects and the event schedule can change monthly turnover, but the table alone does not identify their causal contribution. Dollar figures retain the source precision. A rise in wager count need not imply an equivalent rise in the number of customers because each customer can place repeated bets.

Which licensees appear in the August online table?

  • Illinois soccer August 2026, Casino Queen, Inc. online handle: $19,311,353.50. (Illinois Gaming Board, Nov 2026)
  • Illinois soccer August 2026, Fairmount Park, Inc. online handle: $17,749,748.56. (Illinois Gaming Board, Nov 2026)

The regulator publishes activity under legal licensee names. These rows therefore identify reporting entities instead of a reconstructed ranking of consumer sportsbook brands. Handle is assigned to the soccer column in the online block of the same monthly report used above. The selected entities illustrate the available operator detail; they are not an exhaustive list of licensees or a measure of profits. Ownership, branding and reporting arrangements can differ, so translating legal names into brand names without additional evidence would introduce an avoidable error. For a complete market-share calculation, use the full table and the matching online total, retaining zero rows and the report's separate parlay classification. These observations concern activity recorded in Illinois, not the entities' nationwide business.

How does Illinois retail soccer activity compare?

Retail betting deserves its own denominator. Combining in-person transactions with online figures would hide the channel distinction that makes these reports useful.

What were retail wager counts in the first part of the year?

The in-person block records wagers accepted through the retail channel and their handle. It does not count visitors to betting venues or describe how many residents use those venues. Because the underlying units differ, transaction counts and dollars are reported separately. Comparisons with online activity should use the same month and soccer category instead of mixing annual totals with a monthly snapshot.

What did the later retail months show?

These later observations continue the same in-person reporting series. The distinction between turnover and operator earnings remains essential even when the dollar values are smaller than online activity. Venue coverage, event timing and customer behavior may all affect a monthly result, but the tables do not isolate those explanations. Treat this as an observed channel series instead of a forecast of retail demand.

What did Maryland report for soccer before summer?

Maryland adds the payout side of the ledger. Its sport table combines retail and mobile activity, making it unsuitable for a direct online-only comparison with Illinois.

How did the opening months balance stakes and payouts?

The opening reports identify soccer separately from professional and college American football. Handle is the amount wagered, and payouts are amounts returned to bettors. The reported hold rate describes the retained share for the month. These measures concern the regulated market instead of household gambling budgets, and they should not be used as an estimate of the probability that an individual bet wins.

What happened in the spring reporting months?

The spring sequence retains Maryland's scope. Use the monthly block of each workbook instead of the fiscal-year-to-date block appearing below it. A monthly hold rate is an outcome of that period's wagering, not a promised return or a fixed price. The comparison is most useful when stakes and payouts are considered together instead of treating turnover alone as operator income.

What did Maryland's summer and September soccer reports show?

The later reports extend the same measurement framework. They allow a seasonal comparison without adding unlike jurisdictions into a misleading national total.

How did early summer stakes and returns compare?

June and July use the same sport category and combined retail/mobile scope as the preceding Maryland observations. The retained share can change even when turnover increases, because stakes and payouts respond to different parts of the betting outcome. These figures describe reported market activity in the stated month. They do not identify the number of active bettors, the source of their funds or the competitions responsible for the change.

What did the final available months add?

August and September complete the monthly window assembled for this page. The September source table is shown above so readers can inspect the soccer row alongside its neighboring categories. Keeping each period distinct avoids confusing a single month with a cumulative fiscal-year measure. Later regulator revisions may alter reported values, so the inventory retains the document location and the date checked for the next refresh.

Glossary

Methodology and sources

Every figure on this page comes from the organisation that produced it: regulators, statistics offices, public bodies, research institutes, and companies reporting their own data or surveys. Each one links to the original report or dataset and carries its release date. Survey results keep their population and fieldwork period, and financial figures keep the measure the producer used. Figures from different producers are not added together or ranked against each other. The page is reviewed monthly and updated when a producer releases newer data.